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Detailed Course Information

 

Spring 2021
May 09, 2021
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Information Select the desired Level or Schedule Type to find available classes for the course.

JOUR 651 - Social Media Analytics and Engagement
Explores best practices in social media analytics for journalism and strategic communications. Students focus on implementing social media analytics within larger content strategies to enhance and measure audience experiences with media content on mobile and online platforms.
3.000 Credit hours
3.000 Lecture hours

Levels: Graduate
Schedule Types: Lecture, Online (Asynchronous), Immersive Learning, Study Abroad, Societal Issue/Global Chal

Journalism Department

Restrictions:
Must be enrolled in one of the following Levels:     
      Graduate

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