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Detailed Course Information


Fall 2021
Aug 18, 2022
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ENT 346 - Business Models and Innovation
This course introduces students to developing a business model and minimum viable product (MVP). Customer development activities are used to test assumptions based on market feedback to develop innovative product or service offerings. Students learn about Lean Startup principles to make pivots and iterate on business models and/or product/service designs. Prerequisite: ENT 241 and 341
3.000 Credit hours
3.000 Lecture hours

Levels: Undergraduate
Schedule Types: Lecture, Immersive Learning, Undergraduate Research, Study Abroad, Societal Issue/Global Chal

Management Department

Must be enrolled in one of the following Levels:     

Mutual Exclusion:
This course carries a mutual exclusion with the following courses; you may not enroll in it if you have completed any of the following with a passing grade:
MGT 640

(Undergraduate level ENT 341 Minimum Grade of D- or Undergraduate level MGT 341 Minimum Grade of D-) and (Undergraduate level ENT 241 Minimum Grade of D- or Undergraduate level MGT 241 Minimum Grade of D-)

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