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Detailed Course Information

 

Fall 2022
Jun 24, 2024
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Information Select the desired Level or Schedule Type to find available classes for the course.

JOUR 348 - Social Media Management and Practice
Students will review scholarly and applied research regarding best practices in social media management. Students will leverage social media research tools, such as analytics, strategic listening, and engagement, to enhance the development of social media strategies and activities in achievement of public relations goals. Prerequisite: JOUR 261 or TCOM 345
3.000 Credit hours
3.000 Lecture hours

Levels: Undergraduate
Schedule Types: Lecture, Immersive Learning, Seminar, Study Abroad, Societal Issue/Global Chal, Undergraduate Research, Online (Asynchronous)

Journalism & Strategic Comm Department

Restrictions:
Must be enrolled in one of the following Levels:     
      Undergraduate
      Graduate
Must be enrolled in one of the following Majors:     
      Advertising
      Public Relations
      Telecommunications

Prerequisites:
Undergraduate level JOUR 261 Minimum Grade of C or Undergraduate level TCOM 345 Minimum Grade of C

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