Detailed Course Information |
Spring 2023
May 13, 2025 |
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| ENT 346 - Business Models and Innovation |
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This course introduces students to developing a business model and minimum viable product (MVP). Customer development activities are used to test assumptions based on market feedback to develop innovative product or service offerings. Students learn about Lean Startup principles to make pivots and iterate on business models and/or product/service designs.
Prerequisite: ENT 241 and 341
3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture, Immersive Learning, Undergraduate Research, Study Abroad, Societal Issue/Global Chal Management Department Restrictions: Must be enrolled in one of the following Levels: Undergraduate Graduate Mutual Exclusion: This course carries a mutual exclusion with the following courses; you may not enroll in it if you have completed any of the following with a passing grade: MGT 640 Prerequisites: (Undergraduate level ENT 341 Minimum Grade of D- or Undergraduate level MGT 341 Minimum Grade of D-) and (Undergraduate level ENT 241 Minimum Grade of D- or Undergraduate level MGT 241 Minimum Grade of D-) |
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