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SPTA 290 - Revenue Generation in Sport |
An exploration and application of sport industry sales processes focused upon ticket sales, sponsorship sales, premium seating, and fundraising. Introduces the sales process including prospecting, calling, presenting, handling objections, negotiating, and closing. Making sales calls for a sport organization is an integral component of the class.
Prerequisite: SPTA 190 with a minimum grade of C-. Open only to Sport Administration Majors, Sport Administration Minors, Sport Sponsorship and Revenue Minors or Kinesiology Minors.
3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture, Study Abroad Kinesiology Department Course Attributes: Work-Based Learning Restrictions: Must be enrolled in one of the following Levels: Undergraduate Graduate Must be enrolled in one of the following Fields of Study (Major, Minor, or Concentration): Kinesiology Sport Administration Sport Sponsorship and Revenue Prerequisites: Undergraduate level SPTA 190 Minimum Grade of C- |
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