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SPTA 345 - Sport Communication |
An overview of effective communication practices in the sport industry with an emphasis on the role of media and public relations within sport. Topics covered include developing public relations campaigns, creating media guides and press releases, managing relationships with the media, staging interviews and press conferences, and crisis communication.
Prerequisite: SPTA 190 Min Grade: C-. Open only to Sport Administration Majors Sport Administration Minors or Kinesiology Minors.
3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture, Online (Asynchronous), Study Abroad Kinesiology Department Course Attributes: UCC Writing Restrictions: Must be enrolled in one of the following Levels: Undergraduate Graduate Must be enrolled in one of the following Fields of Study (Major, Minor, or Concentration): Kinesiology Sport Administration Prerequisites: Undergraduate level SPTA 190 Minimum Grade of C- |
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