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Detailed Course Information

 

Spring 2025
Feb 05, 2025
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Information Select the desired Level or Schedule Type to find available classes for the course.

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MKG 427 - Sales Management
This course introduces sales management through four intertwined managerial topics applied to the sales function: people, process, structure and leadership. Through business cases, role plays, and lectures, we introduce sales management best practices and tools, across broad topics including hiring, performance management, coaching, compensation, sales strategy, and deployment. Prerequisite: MKG 300, MKG 325.
3.000 Credit hours
3.000 Lecture hours

Levels: Undergraduate
Schedule Types: Lecture, Study Abroad, Online (Asynchronous)

Marketing Department

Restrictions:
May not be enrolled in one of the following Programs:     
      Pre-Business
      Pre-Business
Must be enrolled in one of the following Levels:     
      Undergraduate
      Graduate

Prerequisites:
Undergraduate level MKG 300 Minimum Grade of D- and Undergraduate level MKG 325 Minimum Grade of D-

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