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JOUR 651 - Social Media Analytics and Engagement |
Explores best practices in social media analytics for journalism and strategic communications. Students focus on implementing social media analytics within larger content strategies to enhance and measure audience experiences with media content on mobile and online platforms.
3.000 Credit hours 3.000 Lecture hours Levels: Graduate Schedule Types: Lecture, Online (Asynchronous), Study Abroad Journalism & Strategic Comm Department Restrictions: Must be enrolled in one of the following Levels: Graduate |
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