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|TCOM 207 - Writing for Electronic Media: Copywriting|
Introduction to copywriting for electronic media. Basic principles and elements used in the creation of advertising and promotion, including advertising objectives and creative strategy.
Prerequisite: TCOM 101 or JOUR 101 with a minimum grade of C.
Open only to approved telecommunications majors and minors.
1.000 Credit hours
1.000 Lecture hours
Schedule Types: Lecture, Online (Asynchronous), Immersive Learning, Undergraduate Research, Study Abroad, Societal Issue/Global Chal