Catalog Entries |
Fall 2024
Mar 18, 2025 |
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 | Select the Course Number to get further detail on the course. Select the desired Schedule Type to find available classes for the course. We would like to inform you that Self-Service Banner (Old) will be removed from MyBallState on May 9, 2025. To avoid interruptions in accessing the services you need, please transition to the updated version of Self-Service Banner as soon as possible. Thank you for your attention to this matter. |
| MDIA 207 - Writing for Electronic Media: Copywriting |
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Introduction to copywriting for electronic media. Basic principles and elements used in the creation of advertising and promotion, including advertising objectives and creative strategy.
Prerequisite: MDIA 100 or TCOM 100 or MDIA 101 or TCOM 101 or JOUR 101.
Open only to approved majors and minors in media or telecommunications.
1.000 Credit hours 1.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture, Online Fixed Times (Synch), Online (Asynchronous), Study Abroad Media Department |
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